ECON940 – Statistics for Decision Making Report 代写
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ECON940 – Statistics for Decision Making Report 代写
ECON940 – Statistics for Decision Making
Business Report
General report on Australian fashion industry
An Australian manufacturing company which is a market leader in the fashion sector in
the Australasian market with operating headquarters in Sydney is keen to develop new
product lines, so that the company can expand its market share in the Australian market.
The Research and Development (R&D) department of the company has prepared a
proposal to work on a new clothing line.
Assume you work as an Analyst for this company and you have been asked to study the
Australian fashion market. You have been requested to study the characteristics of
currently available clothing products such that the company will be in a better position to
price its proposed new line. You have collected data for 120 products on the market. The
data is on an excel file named “FASHION”. In this case study, data is given for three
competing popular clothing brands. The data collected are recorded in the file
Fashion.xls as follows:
Price Unit price of the product
Brand 1 for Calvin Klein, 2 for Zara, 3 Tommy Hilfiger and 4 for Ralph Lauren
Style 1 for Business, 2 for Sport Clothes and 3 for Casual
Gender Target: 1 for woman; 2 for man
Assignment Tasks:
1. Visually present data for the unit price of the product from different brands.
Calculate descriptive statistics for the prices of different brands. Comment on the
location, shape and variability of those distributions.
2. Visually present data for the unit price of the product for different styles. Calculate
descriptive statistics for the unit prices of the three styles among the brands.
Comment on the location, shape and variability of those distributions.
3. Visually present data for the unit prices of Zara’s products for the three different
styles. Calculate descriptive statistics for the unit prices of Zara’s products for the
three different styles. Comments on the location, shape and variability of those
distributions.
4. A common belief is that there is a difference in product prices between women’s
and men’s clothing lines. How do you test that there is a significant difference in
ECON940 – Statistics for Decision Making Report 代写
average prices across these two gender targets? Use appropriate inferential
statistical techniques.
5. Using the data collected, how do you test the claim that there is no significant
difference in average product prices of the different brands? What do you find from
your analysis? Use appropriate inferential statistical techniques.
6. It is commonly believed that there is a difference in product prices between
Business, Sport and Casual clothes, due to differences in fabrics, manufacturing
techniques and targeted customers. How do you test that there is a significant
difference in average prices across the three styles? Use appropriate inferential
statistical techniques.
7. Zara claims to keep similar prices for business, sport and casual clothes. How do
you test whether there is significant difference between average prices of ZARA’s
clothes for different styles? Use appropriate inferential statistical techniques.
ECON940 – Statistics for Decision Making Report 代写