代写 HI2011 – INTERNATIONAL AND GLOBAL BUSINESS
100%原创包过,高质代写&免费提供Turnitin报告--24小时客服QQ&微信:120591129
代写 HI2011 – INTERNATIONAL AND GLOBAL BUSINESS
HI2011 International and Global Business T1.2016 Page 8
DETAILED INFORMATION ON SUBJECT ASSESSMENTS
Item Due date Weighting Length
Assignment 1 – Market Entry Strategic Report
As individuals, students are required to select an Australian
company as the basis of a case study. Once the company has
been approved by your lecturer you will be required to prepare
a detailed strategic report to management that analyses the
macro-environmental, geopolitical risks and opportunities, as
well as overall market attractiveness of entry of this company
into BOTH a specific European AND Asian market.
Ideally your report will contain:
? An Executive Summary
? A brief introduction of the selected company
? Identification of the TWO countries selected for market
entry (one European and one Asian)
? For each of the TWO countries provide a detailed
analysis of:
? The current macro-environmental and geo-political
forces impacting that country.
? Development of each country’s trade and business
policy.
? An assessment of the potential dangers, risks and
opportunities in the current or short term policies
of each country.
? Conclusion – After evaluating both countries students
must make a recommendation of which one is most
suited for market entry, along with your reasons and
justifications of why.
A limit of 2000 words overall (plus or minus 10%) is to be strictly
observed.
Your report must include formal title page and Holmes
assignment coversheet. Ideally the report will be presented in
Arial 12pt font with 1.5 lines spacing.
When complete students must submit BOTH a printed hardcopy
and electronic copy to Blackboard Safe Assign by the due date.
The percentage matching on Safe Assign is expected to be less
than 20%.
Students must also show adequate evidence of additional
research with at least 10 – 15 academic reference sources
provided.
Assessment Criteria:
? Report structure, format, presentation, excellence
(3 marks)
Friday 5PM
代写 HI2011 – INTERNATIONAL AND GLOBAL BUSINESS
20% 2000 words
HI2011 International and Global Business T1.2016 Page 9
? Application of Knowledge and course concepts
(4 marks)
? Critical analysis and research demonstrated in country
assessment (6 marks)
? Overall conclusion and strength of arguments/
recommendations (4 marks)
? Research quality and referencing (3 marks)
TOTAL WEIGHTING: 20%
Assignment 2 – Group International Expansion Report and
Presentation
You have been asked by the CEO of a major Australian Bank to
advise them on their strategy formulation for International
expansion.
The company has developed a reputable brand in the Australian
and New Zealand markets and is now looking for suitable
acquisitions and strategic partnerships in foreign markets in
order to grow their business.
The markets that they are currently assessing for entry are
France, Brazil and Korea.
You are required to assess the attractiveness of each market and
put forward recommendations for future action.
This assignment may be completed in groups of 4-5 students.
A 15 minute presentation will be delivered in class in week 11 by
each group. All students are expected to present.
A limit of 3000 words overall (plus or minus 10%) is to be strictly
observed.
Your report must include formal title page and Holmes
assignment coversheet. Ideally the report will be presented in
Arial 12pt font with 1.5 lines spacing.
When complete students must submit BOTH a printed hardcopy
and electronic copy to Blackboard Safe Assign by the due date.
The percentage matching on Safe Assign is expected to be less
than 20%.
Students must also show adequate evidence of additional
research with at least 15 - 20 academic reference sources
provided.
Assessment Criteria
• Report structure, written presentation and excellence
(3 marks)
• Application of Knowledge and course concepts
(3 marks)
• Analytic and research skills shown (8 marks). Made up of:
Due in class
代写 HI2011 – INTERNATIONAL AND GLOBAL BUSINESS
Report 20%
Presentation
10%
3000 words
15 minutes
代写 HI2011 – INTERNATIONAL AND GLOBAL BUSINESS